Magdi Yacoub Foundation Ramadan 2020

The Magdi Yacoub Foundation is a place where hope is renewed, and where lives can change forever. This ad pays homage to the pillars of the foundation, its medical team, and the man who made it all happen, Sir Magdi Yacoub himself. An emotional song by renowned actress and singer Donia Samir Ghanem highlights the sweat, tears, time and sacrifice that medical professionals invest on the journey to cure their patients, and how thankful we all are that they do what they do. The song works to form a connection with viewers over the positive themes of dependability, hard work and gratitude, which are perfectly rounded up in its tagline: thank you is not enough.

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