NBE | Cybersecurity - Office | Ramadan 2023

In this witty ad commencing NBE comedic cybersecurity ad trilogy, an employee sits at his office desk following his internet banking. As soon as he grabs a carrot from the fridge to snack on, his attention swerves back to his desktop, lit up by a notification proposing he saves his passwords to avoid rewriting them every time. He surrenders to his ‘inner sloth’ and falls prey to the hackers. The ad concludes with a warning: “Don’t be an easy prey! When you give up your info, you give up your money.” Advising the audience to never save their banking passwords on any device.

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