Another comedic and creatively animated ad by valU outlining the slippery slope every consumer faces when coming up with an idea of something to buy— buying a cup of coffee could lead you to buy a coffee machine, which would lead you to buy coffee beans, a grinder, filters, and mugs, all encompassed in a cute coffee corner in your house; a corner which of course you’d buy a book for, which would lead you to buy more books. The ad then takes you down an even more bizarre trail of impulse purchases which we all relate to. But that’s too much money, what can you do about it? Invest in valU— an app that gives you 20% cash back for every purchase you make within 36 months! You have to admit, that’s one handy app for us shopping lovers.